Agreement No. 2026/HOM-01

House of
Moh Brand
Ecosystem

Agreement Type

Digital Creative Asset Purchase

Prepared For

Garimaa (House of Moh)

Commencement

May 17, 2026

Component 01

Brand Identity
Development

Delivery Phase: June 7, 2026

Strategic Foundation

  • —Competitive Market Analysis & Positioning.
  • —User Persona Research & Behavioral Mapping.
  • —Brand Vision and Value Proposition Statements.

Visual System

  • —Full Logo Suite: Primary, Secondary, Sub-marks.
  • —Curated Palette & Typography Hierarchy.
  • —Illustration Sets: Monochrome, Female Gaze, and Technical.
  • —Custom Brand Iconography Library.
  • —Social Media Assets & Photography Direction.

Guidelines

  • —Comprehensive 50-page Brand Guidelines.
  • —Physical Collateral: Business Cards & Letterhead Assets.
Component 02

Shopify
Ecosystem

Delivery Phase: June 30, 2026

Website Infrastructure

  • —Strategic sitemap development and product-focused layout.
  • —Integration of brand photography and illustration sets.

Experience & Checkout

  • —Secure Account Creation & Customer Portals.
  • —Discount Engine & Delivery Validation Integration.
  • —Payment Gateway Setup & Order Tracking systems.

Operational Tools

  • —Media Engineering for 3D and Rich Product Media.
  • —Inventory Control & Pricing Strategy Dashboards.
  • —Automated Categorization & Sales Analytics.
Milestones
May 17Official Kickoff
June 07Identity Handoff
June 30Ecosystem Deployment
Financials

Total Investment

₹1,00,000

All Inclusive

Phase One

  • —₹50,000— Required prior to Component 01 completion.

Phase Two

  • —₹50,000— Required prior to Component 02 completion.

Note: Digital assets are delivered only after full payment clearance for the respective component.

Scope Boundary

Monthly subscriptions, third-party application costs, domain registration, and post-handoff inventory management remain outside this agreement.

Agreement Terms

The partner lead provides structural assets and system design. Final data compliance and ongoing legal audits are managed by the House of Moh representative.